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  We explore a reputation game based on utility function.This game models Hold-up situations potentially regulated with a reputation mechanism.In this game,players may adopt an opportunistic behavior or a fuir-play attitude.This kind of behavior will determine each player s pay-off and impact each player s reputation. Reputation is determined by the valuation of reciprocal behaviors adopted by player and has strong influence on contracting opportunities.With the help of utility function we verify,in this reputation game,how the agents take their optimal strategy to maximizing each corresponding utility function.……   
[关键词]:reputation;game theory;utility function
[文献类型]:会议论文
[文献出处]: 《中国企业运筹学2009年